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Mill Colour

Mill Colour

Over the past few months I’ve been working on developing professional iPhone and iPod Touch applications with a number of clients, and I wanted to mention the first one, which has had a great 6 week run at the top of the free photography apps chart.

My very first public iPhone project has been Mill Colour, for world-renowned visual effects company The Mill. The idea behind this app is to offer users a means of  manipulating their pictures in a simple way, with built-in looks. It also offers the more adventurous user direct control over the Lift, Gamma, Gain and Saturation in their picture. These controls are the same as the Colourists at The Mill would use when colour grading video footage.

An important feature of this app was to offer users a learning curve suitable to the immediacy of mobile applications. Our goal was for the user to be able to see results within roughly 30 seconds of launching, but to offer additional controls which extend the learning curve, and offer a deeper experience for those who want to invest time. To achieve this, the simple built-in looks and the more direct controls interact with each other, offering a large combinatorial set of possible ways to alter the image.

Another interesting aspect of the project was the toolset I specifically built to capture the lookup tables for the looks. Each of the looks available within the app is based on a famous advert that The Mill have graded. To capture these looks, I wrote a program which would read and write the colour values from RGB ‘ramp’ images. This allowed the Colourists to apply the same colour transform to the ramp image as they had done to the original source image. The tools then read this image back in and created a lookup table which could be applied to any image. This saved us a great deal of time in the early stages of the development process.

It has an active Flickr group, and by adding pictures to the pool, you can get entered into a competition to win time at The Mill, and get taught directly by their award-winning Colourists.

There are more applications in the pipeline, and I’ll post about them closer to the release date.

Flickr photostream

			Nick Ludlam posted a photo:	From the Android supplement from The Guardian on 29/08/2010. I was interviewed for a piece on the future trends in Mobile apps. www.guardian.co.uk/lg-talking-technology/the-future-of-apps			Nick Ludlam posted a photo:	My wonderful colleagues at BERG bought lots of cake for my birthday. And not just any old cake! This was from Konditor and Cook. It was delicious!We get bonus points for having to cut it with a craft knife, since it was either that or a scalpel.			Nick Ludlam posted a photo:	I've set up a custom Ruby script to scrape my balance information from the Three.co.uk website, and a custom app to receive the notifications. I've set it up to tell me my balance every day, since there is no automatic notification on Three as there is with O2.			Nick Ludlam posted a photo:	Just up the road from BRIG. Lovely coffee, and nice people serving it. The map shows you where it is!			Nick Ludlam posted a photo:	An image of an advertisement in the Sun Newspaper for Android phones sold by Carphone Warehouse here in the UK.Underneath is a section which lists 10 apps that "you need to get through the day". 8 are free, 1 is £1, and the last one did not even seem to be listed when I searched. "Where's The Train", the only non-free app, is listed as having "100 - 500 downloads"This is very typical of my experience with the Android Market. Unless your business model can support free applications, with your revenue coming from advertising, a website or service you sell, then you are unlikely to be able to recoup the time spent developing quality applications.			Nick Ludlam posted a photo:	I love their spoons. As you pull the spoon out of your mouth, you can feel the texture of the detailing on your top lip			Nick Ludlam posted a photo:	The girls pose for a quick picture before heading off to the race start line			Nick Ludlam posted a photo:	That 'Touch here if bicycle is damaged' button will be too tempting			Nick Ludlam posted a photo:	The new bike stands have just appeared on Shoreditch High St.

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